dearJulius.com

Instagram-loving pets owners will spend nearly $500M on animal costumes this Halloween

The amount of money spent on outrageous pet outfits has more than doubled since 2010

© Bruce Bennett/Getty Images   People are spending record amounts of money on Halloween costumes for their pets.

By Andrew Keshner, MarketWatch

Look out for lizards dressed as waiters, dogs dressed as Cleopatra and cats wearing tutus this Halloween.

Pets are getting roped into Halloween like never before, as more consumers are shelling out ever-climbing sums to costume their beloved animals.

More than 30 million people will spend an estimated $480 million treating their pets to costumes this Halloween, more than double the $220 million spend on pet Halloween costumes in 2010 when the National Retail Federation began tracking pet costumes.

The National Retail Federation says Americans will spend $9 billion celebrating Halloween this year, slightly lower than $9.1 billion last year, on costumes, cards and decorations. Pet costumes represent 15% of the $3.2 billion spent on all costume sales.

More than 31 million people will purchase pet costumes this year, up from 28 million last year, the trade association data shows. Millennial consumers in the 25- to 34-year-old bracket are the most likely to dress up their pets for the season, often posting their animal’s Halloween look online.

As with everything from plastic surgery to boasting about children, Facebook and (FB)   Instagram appear to be fueling the trend. “Social media is allowing millennial consumers to have fun with Halloween,” said National Retail Federation spokeswoman Ana Serafin Smith.

The pumpkin is the top pet costume, with the hot dog and the bumble bee taking the second and third spots, the NRF said. But the possibilities are endless: pets have been spotted dressed up as a everything from a pharaoh to a taco to Wonder Woman. The top 2018 costume purchase for people is that steadfast seasonal staple: the witch.

COMMENTS





|Featured Content_$type=three$c=3$l=0$m=0$s=hide$rm=0

Name

Animals,47,Birds,3,Cat,17,Cats,32,Dogs,135,Featured,7,Features,23,Health,6,Koala,1,Monkey,1,News,1,Panda,1,Penguin,3,Pets,28,Squirrel,1,
ltr
item
Pets Magazine: Instagram-loving pets owners will spend nearly $500M on animal costumes this Halloween
Instagram-loving pets owners will spend nearly $500M on animal costumes this Halloween
The amount of money spent on outrageous pet outfits has more than doubled since 2010
https://1.bp.blogspot.com/-qqqTSSFwer4/W8nfdUlYXDI/AAAAAAAAfTI/9SAhNwN28gwlGZGN5GfZpsYTOBjY8A7kwCLcBGAs/s1600/1.jpg
https://1.bp.blogspot.com/-qqqTSSFwer4/W8nfdUlYXDI/AAAAAAAAfTI/9SAhNwN28gwlGZGN5GfZpsYTOBjY8A7kwCLcBGAs/s72-c/1.jpg
Pets Magazine
https://pets.dearjulius.com/2018/10/instagram-loving-pets-owners-will-spend.html
https://pets.dearjulius.com/
https://pets.dearjulius.com/
https://pets.dearjulius.com/2018/10/instagram-loving-pets-owners-will-spend.html
true
780598715723239276
UTF-8
Loaded All Posts Not found any posts VIEW ALL Read More Reply Cancel reply Delete By Home PAGES POSTS View All RECOMMENDED FOR YOU LABEL ARCHIVE SEARCH ALL POSTS Not found any post match with your request Back Home Sunday Monday Tuesday Wednesday Thursday Friday Saturday Sun Mon Tue Wed Thu Fri Sat January February March April May June July August September October November December Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec just now 1 minute ago $$1$$ minutes ago 1 hour ago $$1$$ hours ago Yesterday $$1$$ days ago $$1$$ weeks ago more than 5 weeks ago Followers Follow THIS PREMIUM CONTENT IS LOCKED STEP 1: Share. STEP 2: Click the link you shared to unlock Copy All Code Select All Code All codes were copied to your clipboard Can not copy the codes / texts, please press [CTRL]+[C] (or CMD+C with Mac) to copy